Human-Centric Insight.
Real-World Impact.
We decode the cognitive and
emotional dimensions of the
human experience to deliver
human-centric intelligence for
complex business systems.
Trusted By















IIEX North America
Get ready to join us at the IIEX North America Conference on April 30th to learn more about how Applied Neuroscience can work for you.
Research Services
Together, we can optimise the lived experience with neuroscience-driven research using brain monitoring, eye-tracking & biometric technologies.

Advertising Testing
Making your video format advertising more attention grabbing, emotionally engaging and memorable.

Comms Testing
Craft communications that captivate. Make every element within your integrated marketing campaign more impactful, compelling and effective.

User Experience Testing
Optimise your online platforms for seamless, intuitive user journeys that drive engagement and deliver results.

Shopper Research
Create impactful packaging design, effective merchandising strategies and engaging shopping experiences that drive sales. We reveal what captures shoppers’ attention and how effectively your retail strategies drive consideration and purchase.

Product Research & Development
Ensure your products resonate with consumer preferences by gauging their non-conscious responses to new and existing offerings. We help you refine product features and enhance consumer experiences to create multisensory experiences that align with your brand.

Bespoke
We design tailored studies to meet your needs and explore exactly what matters to you (and your customers) most.

Create More Emotive, Memorable & Effective Ads
AdNeuro™ is the fastest ad testing platform driven by neuroscience, providing second-by-second analysis, insights & recommendations for ad optimisation.



Build More Visible, Shoppable & Impactful In-store Experiences
ShopSense™ is the ultimate in-store attention platform powered by neuroscience, delivering in-depth insights into real-world shopper behaviours, visual navigation & path-to-purchase performance metrics for both brands and retailers alike.
Their use of neuroscience technology helped us identify the right tone and language to use with our customers as well as maximizing emotional engagement and reducing customer confusion in the digital on boarding process. Neural Sense has 100% been a part of our development journey and guided us along the way resulting in a fantastic outcome.
Sophie RanksFounder & CEO Megathron 
Their use of neuroscience technology helped us identify the right tone and language to use with our customers as well as maximizing emotional engagement and reducing customer confusion in the digital on boarding process. Neural Sense has 100% been a part of our development journey and guided us along the way resulting in a fantastic outcome.
Sophie RanksFounder & CEO Megathron 
Their use of neuroscience technology helped us identify the right tone and language to use with our customers as well as maximizing emotional engagement and reducing customer confusion in the digital on boarding process. Neural Sense has 100% been a part of our development journey and guided us along the way resulting in a fantastic outcome.
Sophie RanksFounder & CEO Megathron 
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Next
Their use of neuroscience technology helped us identify the right tone and language to use with our customers as well as maximizing emotional engagement and reducing customer confusion in the digital on boarding process. Neural Sense has 100% been a part of our development journey and guided us along the way resulting in a fantastic outcome.
Sophie RanksFounder & CEO Megathron 
Their use of neuroscience technology helped us identify the right tone and language to use with our customers as well as maximizing emotional engagement and reducing customer confusion in the digital on boarding process. Neural Sense has 100% been a part of our development journey and guided us along the way resulting in a fantastic outcome.
Sophie RanksFounder & CEO Megathron 
Their use of neuroscience technology helped us identify the right tone and language to use with our customers as well as maximizing emotional engagement and reducing customer confusion in the digital on boarding process. Neural Sense has 100% been a part of our development journey and guided us along the way resulting in a fantastic outcome.
Sophie RanksFounder & CEO Megathron 
Previous
Next
Our Trusted Partners
As an Applied Neuroscience consultancy, Neural Sense is a member of the Neuromarketing Science and Business Association (NMSBA) and South African Marketing Research Association (SAMRA). We also have established research partnerships with leading academic institutions:





Neural Sense follows a strict ethics charter as outlined by the Neuromarketing Science and Business Association (link to code of ethics), as well as the South African Market Research Association (link to code of conduct and link to code of ethics).